[情報] BVB官方臉書粉絲破300萬
來源:官網
Borussia Dortmund have passed the three million mark of Facebook fans on
Monday, underlining their growing presence in social media. In Germany,
BVB consolidated second place on Facebook behind Bayern Munich,
who have 7.6 million followers, with FC Schalke being third with
almost 700,000 fans.
Borussia Dortmund already launched their Facebook presence in June 2010.
"We needed about one and a half years for our first million," says
David Gorges, head of New Media/CRM at BVB. "We hit the second million a
year later, and the third after another five months. This is fantastic and
we would like to thank all our Facebook fans!" According to Gorges, this
enormous growth can be attributed to Borussia Dortmund’s recent successes
on the pitch, with last year’s successful UEFA Champions League campaign
that culminated in the final appearance at Wembley serving as a catalyst
for the social network, thereby accelerating their international growth.
For their group match against Ajax BVB added about 10,000 fans to their
Facebook page, and this number grew to more than 130,000 for their two
semi-final clashes against Real Madrid. "We are very happy with this kind
of growth, but it also carries responsibilities," says David Gorges.
As a response to the growing interest, Borussia Dortmund are planning to
offer more bilingual posts in the future.
By the way, in the next day or two, BVB will have one or two digital
surprises for their fans on Facebook: www.bvb.de/facebook
300萬粉絲在德甲排第二,拜仁760萬第一,壞鄰居04只有70萬第三
在2010/6我們才開始上臉書,一年半後達到100萬粉,再一年200萬,再五各月就300萬了
我們很感謝球迷,以後會多發雙語的文章,明後天會在臉書上有小驚喜喔!!!
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