[情報] 俱樂部和亞足聯商討長期合作計畫

看板Chelsea作者JamesCaesar (首席百人隊長)時間19年前 (2006/03/05 02:24)推噓0(0推 0噓 0→)

留言0則, 0人參與討論串1/1

http://sports.sina.com.cn/g/2006-03-04/17262083208.shtml 2006年03月04日17:26 中國新聞網中新社吉隆坡三月四日電(記者蘇祥新) 總部設在此間的亞足聯今天透露：英超勁旅切爾西與亞足聯商討了長期合作的計畫，以拓展其在世界第一大洲的市場和影響力，而中國是該歐洲豪門關注的焦點。　　亞足聯發言人向記者介紹，切爾西俱樂部首席執行官肯揚本週與亞足聯主席哈曼晤面，就雙方長期合作事宜展開商討。會談中，肯揚表示，切爾西俱樂部完全了解足球在亞洲市場的發展潛力，這來自於該俱樂部對亞洲足球的長期觀察。而切爾西俱樂部的目標是建立國際化的大球會，欲達此目標不把亞洲市場尤其中國納入計畫之內是不可想象的。這位英超霸主的掌門人說：“切爾西的格言是‘用行動實現成功，而非用金錢買下成功''，這與亞足聯的構想不謀而合。” 　　肯揚指的是亞足聯“亞洲宏願”計畫，而制定該計畫的哈曼完全贊同肯揚所言，並對切爾西俱樂部所想表示歡迎。這位亞洲足球的總管上任伊始便以2030年亞洲足球登上世界之巔為己任，而英超霸主的技術專家及資金投入都是難能可貴的。　　據悉，雙方合作範圍包括切爾西俱樂部對亞足聯培訓教練在內的技術支持等；亞足聯則為切爾西俱樂部進入亞洲市場提供幫助。 -------------------------------------------------------------------------- http://www.chelseafc.com/article.asp?hlid=367990 Chelsea build Asian links Friday, Mar 03, 2006 Chelsea Football Club has become the first top European club to enter into direct talks with the Asian Football Confederation, the equivalent of UEFA in Asia. Chelsea FC chief executive Peter Kenyon met the AFC President, Mohamed bin Hammam at AFC House in Kuala Lumpur on Wednesday, March 1, where discussions took place concerning the future development of the Asian football market. Chelsea has always maintained that Asia, and specifically China, is a key target market from a football and business point of view. Top of the agenda was the AFC's development programme Vision Asia, with a specific focus on China. Vision China has already achieved great success in the two pilot cities, Qingdao and Wuhan, and AFC's plans to expand this to fifteen additional cities will have a huge and lasting impact on the future of Chinese football. Kenyon said: "We have been watching the development of Asian football from afar, and fully understand the future of this area. Our clear objective and vision is to develop Chelsea as an international club. This would not be possible without taking Asia very seriously." "Chelsea's mission is to build success, not buy success. This is directly compatible with the AFC's plans. From what I've seen today with AFC's development programme, Vision Asia, it will not be long before Asian football is on a par with European football. More importantly, they are very targeted, and committed to delivering logical, quality programmes that provide long-term benefits. This is definitely where Chelsea wants to be positioned also." AFC President bin Hammam added: "We are delighted to share our plans with Chelsea Football Club as our belief in what we have achieved to date, and what we will be able to achieve in the future, is total. I welcome the opportunity to seek mutual ground, and to demonstrate what can be achieved through bringing the right stakeholders on board. "Vision China has proven that Vision Asia works. In order for it to be sustainable over the long-term, we are now looking to engage the commercial sector in order for us to reach the grassroots level on a wider scale, to increase participation through the school leagues, achieve development both on and off the pitch with the city leagues, and ultimately provide a platform for greater success in China as a whole. "Speaking in commercial terms, this programme provides a route to market that is not comparable with any other football product that currently exists." -- If ya smelllllllllllllllllllllllllllllllllllll what The Rock is cookin' !! -- ※ 發信站: 批踢踢實業坊(ptt.cc) ◆ From: 61.57.96.151