[新聞] Everton sign record ￡30m deal with sports retailer
http://soccernet.espn.go.com/news/story?id=642308&cc=4716
Everton sign record ￡30m deal with sports retailer
Everton have signed a record-breaking ￡30m-plus deal with sports retailers
Kitbag to market the club's merchandise worldwide.
The agreement, the biggest commercial contract in the club's 131-year
history, is for 10 years and will see Kitbag take responsibility for high
street shopping, mail order and the club's online store.
''This new and exciting partnership represents real and tangible progress in
the retail arena for Everton,'' said the club's chief executive officer,
Robert Elstone.
''It is, and will remain, a key area of the club's overall business and
therefore it was crucial to find the right partner. I believe we have done
that with Kitbag Limited.
''It will undoubtedly benefit Everton and our supporters for many years to
come.
''There has been a significant amount of investment in this partnership from
Kitbag already and it further demonstrates the ambition to improve our retail
brand, our product ranges and customer service levels.''
The deal will hopefully provide some much-needed resources for manager David
Moyes to strengthen his squad.
Moyes has this season managed to guide the club to the FA Cup final and
remain in the Premier League's top six despite a number of serious injuries
depleting his relatively small playing staff.
--
※ 發信站: 批踢踢實業坊(ptt.cc)
◆ From: 61.57.149.217
Everton 近期熱門文章
PTT體育區 即時熱門文章
