[新聞] WBC全球熱 史騰想辦籃球經典賽已回收
2013.3.12 蘋果日報
陳雍仁
世界棒球經典賽熱潮席捲全球，看得NBA總裁史騰(David Stern)心癢癢，《波士頓環
球報》昨爆料，史騰已考慮舉辦「世界籃球經典賽」的可能性，史騰初步的想法是仿
效美國職棒大聯盟的作法，和國際籃總(FIBA)共同舉辦，但最大的挑戰是如何讓美國
那些A咖球星願意參與，另外眾多運動鞋品牌也都必須被認可。
史騰一直以來都致力將NBA推銷到全世界，今年10月季前熱身賽就安排了8場海外賽事
，包括土耳其伊斯坦堡、北京、倫敦、台灣、菲律賓等地。
http://tinyurl.com/a2hlzu5
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