[情報] Nike閃亮的新臉孔 - Shapovalov

看板Shapovalov作者seven711 (麥克雞塊好吃)時間6年前 (2018/10/10 21:20)推噓4(4推 0噓 2→)

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情報來源：https://goo.gl/ayz7KZ (9月Forbes專欄) Give tennis star Denis Shapovalov all the flash he can handle. The 19-year-old Canadian, currently ranked 28th in the world and the youngest player in the ATP top-40, loves color. 前40名最年輕的沙弟喜歡亮晶晶的東西。 “I like wearing some flashy colors,” he says, “and Nike comes out with flashy stuff. I am a sneakerhead and love looking good on the court. I love sick kicks.” 喜歡美網戰袍這種明亮的顏色（銘黃搭配深藍值星裝），覺得在球場上穿很好看。 Whether during the U.S. Open in New York City where Shapovalov donned his favorite on-court sneaker, the Nike Ultra React during his third-round run that ended in a five-set loss on Friday, or off the court, the last few years have turned the Israel-born, Russian-speaking, Ontario-raised “Shapo” into a sneaker collector and a new face of Nike’s tennis collection: NikeCourt. 除了是Nike court新面孔外，他也是個喜歡收藏鞋子的蜈蚣系boy。 Ahead of the U.S. Open, Nike pushed both Shapovalov and American defending champion Sloane Stephens as the faces of their tournament-specific collections. For Shapovalov, 2018 has proven positive. He has already earned $1.09 million this year, more than half of his career $1.95 million earnings and his endorsements include Nike, Yonex, Biosteel and TAG Heuer. It all adds up to Shapovalov embracing his love of both winning matches and shoes. 因為美網，nike推出沙弟和去年冠軍Sloane作為特定錦標賽的主打星。沙弟在2018年展現了積極，收入高達109萬美元（超國職業生涯獎金195萬美元的一半），他的贊助商包含Nike, Yonex, Biosteel(運動員吃的蛋白粉和能量飲料等等的公司)，和手錶Tag Heuer。 With an entire room at his residence in The Bahamas dedicated to sneakers, he ’s grown quite fond of both Nike’s Air Force 1s and Air Jordan 1s. “I just love all sneakers in general, but maybe a couple years back a couple of my friends were pretty into shoes and it got me interested,” he says. “I just fell in love with a couple and have been wanting to collect as many as possible.” 沙弟在巴哈馬的家有一整個房間的鞋子，最喜歡Nike air force和Air Jordan系列，只要是好看的鞋子他都喜歡，他全都要（喜歡蒐集）。 The collection has grown close to 200 now. His interest in basketball — he’ s a big Toronto Raptors fan, having grown up a few miles north of Toronto — definitely led his interest in the Jordan 1s, especially, he says, but it is the Air Force 1 style that really has him excited. “Honestly, I don’t think much of it has to do with basketball, I just knew that shoe growing up and have always been in love with it,” he says. “I collect as many as I can. It is just a great shoe.” 大概蒐集有兩百雙鞋鞋，他一直是多倫多豹龍隊的小粉絲，進而引起他對Jordan系列的興趣，但他又離不開他的愛Air force系列。沙弟：「我覺得這跟籃球無關，而是好看、喜歡我就想蒐藏，盡我所能的集。」 Shapovalov keeps his eye on new AF1s at all times. While he doesn’t have any that have eluded him to this point, if he sees a cool pair, he tries to get his hands on it. And his favorite? Anything Flyknit. Plus, it’s always a bonus when he can land limited-edition pairs, which he did recently. “I’m pretty happy with my collection,” he says. 沙弟隨時都在關心Air force系列，如果他看到他喜歡的款式，他會手刀下訂。 Having risen so quickly in the rankings, Shapovalov has taken on a new role within Nike. This year’s U.S. Open marketing campaign features him and Stephens. Sure, Rafael Nadal has his own collection and Roger Federer his own sponsorship story (Federer still wears Nike shoes on the court), but the fresh perspective of Shapovalov provides a new look for the brand. 沙弟目前在Nike扮演了新腳色，今年的美網營銷活動以他和Sloane為主，當然Nadal仍有自己的系列，Federer也有自己的贊助故事，但沙弟為品牌帶來一種新面貌。 But does it help him land the sneakers he wants to collect? “I don’t like to ask too much from them,” he says. “They are really good with handing me a couple pairs. The guys I’m working with know how much I like sneakers and when they get their hands on a nice pair they send it my way. It is always a gift and I appreciate that.” 那nike有幫助沙弟的鞋鞋蒐集大業嗎？沙弟表示他並不太喜歡對贊助商提出太多要求，廠商因為知道他喜歡蒐集鞋子，當有新鞋的時候會給他幾雙，沙弟很喜歡收到這樣的禮物，也很感謝廠商。 On the court, the left-handed Shapovalov wears the Ultra React because he feels it helps his movement side to side, enjoys the lightweight feel and loves the design. He tries to get involved in the aesthetics as much as he can and if he had his way, he’d have a bit more black and red together to choose from. “In the future, it would be awesome to have a personal designer and choose my own stuff,” he says. “Honestly, though, everything Nike is doing at this point is pretty cool.” 目前沙弟在球場穿的是Ultra react系列，他認為這雙鞋有助於他的跑位，並且很輕盈。如果可以按照自己喜歡樣式設計，用沙弟的審美觀看來他會希望有更多的黑色和紅色的款式，如果將來有設計師願意採納他的選擇就太棒了～ Shapovalov breaks out a brand-new pair of shoes for every match, favoring the extra grip a fresh pair provides. He also likes the “feeling of a new pair going into a match.” After, he generally gives his size 11.5 shoes — he wears a 12 or 12.5 in his lifestyle shoes to “feel free in my foot” — to friends or kids. 他的鞋碼是11.5號，生活中他會穿12或12.5號的鞋子比較舒適。 “Shoes are the thing I want people to see and notice,” he says. Shapovalov, after all, remains a fan of flash. 沙弟希望大家可以看到並注意到鞋子XDDDDDDD (這篇是nike營銷號寫的吧哈哈哈) 因為沙弟要前進斯德哥爾摩前有大約一周的休息時間，就翻這篇讓大家看一下了～可以更了解沙弟的生活XD，想送鞋的，鞋碼在上面了XDDDDDD 希望沙弟可以越來越好～但也別忘了他是個19歲的小朋友，轉職業才一年多快兩年，我想面對這樣飛來飛去的生活，18歲就出道上班的生活，是很辛苦的，不管是生理還是心理，調時差、面對一直輸的狀況等等的。他今年底應該可以停在20-30名間，對於沙弟來說，當前要跨越到20名內，太早了。但相信他會有屬於自己的鞋房和一片天（什麼結論）。結局：seven711手刀下單air force(??????)。 -- ※ 發信站: 批踢踢實業坊(ptt.cc), 來自: 1.161.143.127 ※ 文章網址: https://www.ptt.cc/bbs/Shapovalov/M.1539177643.A.515.html ※ 編輯: seven711 (1.161.143.127), 10/10/2018 21:22:36