Reebok and Roddick Seperate
From http://www.roddickonline.com/
Reebok and Roddick Seperate
Reebok Announces End of Roddick Contract
Reebok announced today that they are not continuing their endorsement
arrangement with Andy Roddick when the current contract expires at the end of
this month.
This announcement was not unexpected. Trade sources tell Daily Tennis that
Roddick’s representatives are seeking a huge amount of money for his
endorsement. So much, in fact, that both Reebok and Nike are not likely to step
forward and pay the requested amount.
Now that Reebok has decided not to proceed with Roddick, it will likely be in
a position to negotiate an endorsement contract with Venus Williams, whose
endorsement contract with Reebok expired last year.
Speculation about Roddick’s contract is now centering on Lacoste as the likely
suitor.
Reebok response
Reebok International Ltd. on Friday dropped tennis star Andy Roddick of Austin
as a spokesman for its athletic shoes, apparel and accessories.
The Reebok-Roddick relationship dates back to May 2000. But effective May 1,
Roddick no longer will endorse Reebok products.
"Throughout our relationship, Andy has always been a loyal ambassador for the
brand and has continuously proven himself to be a player capable of bringing
intense energy and excitement back into the sport of tennis, with a talent and
charisma to forever change the game," Reebok (NYSE: RBK), based in Canton,
Mass., says in a statement.
"As our contract came to a close, and after carefully considering what is in
the best interest of our business, Reebok has elected to not continue this
partnership."
A representative of Washington, D.C.-based SFX Sports Group Inc., which manages
Roddick's career, couldn't be reached for comment.
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大概說一下
Andy與Reebok的合約在這個月就到期了
而Reebok也不打算繼續和Andy續約
據Reebok的說法
是Andy的"representatives"要求的簽約金太高 所以無法達成共識
.................到底是多高啊....
高到Reebok不願意續約
Nike也覺得太高
所以也排除Nike是下一個合作對象的可能性
也許是SFX(Andy的經紀公司)
認為還有可以議價的空間吧.....
直到現在SFX並沒有對此發表聲明
下週就會揭曉Andy代言的品牌
現在放出的風聲
最有可能的 會是Lacoste^^"
齁....這跟上次Party "不小心"穿錯衣服有關係嘛!!XDDD
--
我不習慣Andy穿別家啦~~~(雖然並沒有偏好= =")
--
※ 發信站: 批踢踢實業坊(ptt.cc)
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